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Focus Groups are facilitated discussion sessions comprised of customers that help an organization understand the Voice of the Customer (VOC). Typical in-person Focus Groups are 1-3 hour sessions with no more than 20 customers.

For a better understanding of Focus Groups and an overview of Lean Six Sigma,check out our Free Lean Six Sigma Yellow Belt Training, Green Belt Training or Lean Training.

Elisabeth Swan

Elisabeth is a Master Black Belt at GoLeanSixSigma.com, the co-author of The Problem-Solver’s Toolkit and co-host of the Just-in-Time Cafe. For over 30 years, she's helped leading organizations like Amazon, Charles Schwab and Marriott International, Inc. build problem-solving muscles with Lean Six Sigma to achieve their goals.
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